As a non-profit, your mission depends on deep, meaningful connections with your community. In our previous post, we explored why WhatsApp integration with your CRM is no longer optional but a strategic imperative. Now, we’re thrilled to introduce a solution built specifically for the CiviCRM ecosystem: CiviCRM Whatsapp Extension.
Developed by iXiam CiviCRM partners since almost the beginning, we are a leading expert in Europe and Latin America since 2013, Our CiviCRM Whatsapp Extension is designed to unlock the full potential of WhatsApp for your non-profit. It’s the bridge that connects your powerful CiviCRM data with the immediacy and personal touch of WhatsApp, allowing you to engage your donors, volunteers, and beneficiaries like never before.
Meeting after meeting we hear how teams struggle to do so much every day: Caring for their volunteers, their donors, their core groups, their corporate partners, in different channels depending on the situation and individual preferences. We know that having all channels inside their CiviCRM offers a fantastic alternative to keep it personal and professional with ease.
Why We Built CiviCRM WhatsApp Extension
For years, we’ve worked alongside non-profits across diverse regions like Spain, the rest of Europe, and Latin America. We saw a growing need for direct, real-time communication that resonated with constituents. Althour email is still a preferred channel for formal communication. Get response analized more than 4.4 billion messages sent in 2023 and the the average email open rate is 39.64% across industries. Compared to WhatsApp that achieves open rates of up to 98% and response rates above 40%. WhatsApp emerged as the clear answer, but integrating it seamlessly with CiviCRM required a tailored solution.
That’s why we developed our CiviCRM WhatsApp Extension. Our deep understanding of CiviCRM’s architecture and the unique needs of non-profits allowed us to create an extension that is:
Native & Intuitive: Designed to feel like a natural extension of CiviCRM, minimizing training time.
Robust & Reliable: Built on years of CiviCRM development expertise and real-world non-profit challenges.
Compliance-Focused: Engineered with privacy and consent in mind, integrating directly with CiviCRM’s contact management.
Key Features of CiviCRM WhatsApp Extension and How It Leverages CiviCRM
CiviCRM WhatsApp Extension isn’t just a messaging tool; it’s an engagement accelerator. Here’s how it works hand-in-hand with your CiviCRM:
Direct WhatsApp Message Sending from CiviCRM:
CiviCRM Functionality: From any contact record in CiviCRM, you can initiate a personalized WhatsApp message. Need to send a quick thank-you, clarify an event detail, or share an urgent update? Do it directly from their profile.
CiviCRM WhatsApp Extension Benefit: No need to switch between platforms. All interactions are automatically logged.
Automated WhatsApp Campaigns based on CiviCRM Data:
CiviCRM Functionality: Leverage CiviCRM’s powerful Smart Groups, Scheduled Reminders, and Triggers. Define specific donor segments (e.g., first-time donors, recurring donors, lapsed volunteers) or event participants.
CiviCRM WhatsApp Extension Benefit: Automatically send personalized WhatsApp messages (e.g., welcome series for new donors, shift reminders for volunteers, impact updates for program participants) based on CiviCRM data and actions. This supercharges your hyper-personalization at scale.
Just last week we were thinking of workflows that could help prepare frequent answers for common questions for those moments where the non-profit has a lot of visibility and at peek times many messages coming in. It is a win win strategy: there is no wait time for a reply and the organization doesn’t drown after a campaign is successful
Consent Management & Compliance within CiviCRM:
CiviCRM Functionality: Utilize CiviCRM’s custom fields and profile forms to capture explicit consent for WhatsApp communication. CiviCRM WhatsApp Extension respects these preferences.
CiviCRM WhatsApp Extension Benefit: Ensures your WhatsApp outreach is fully compliant with privacy regulations like GDPR, by centralizing consent management directly within your CRM. This directly supports your Automated Compliance & Governance efforts.
Rich Media & Templates:
See CiviCRM WhatsApp Extension in Action
We believe in the power of practical application.
Imagine a donor making their first online gift o a enquiry for your annual event. CiviCRM WhatsApp Extension will automatically send a personalized welcome and impact video via WhatsApp, logged instantly in CiviCRM, setting the stage for deep, sustained engagement.
Ready to Transform Your Non-Profit’s Engagement?
CiviCRM Whatsapp extention is more than just an add-on; it’s a strategic tool to deepen relationships, boost efficiency, and amplify your mission. As the developers and long-standing CiviCRM experts, we’re here to help you unlock this new frontier of engagement.
Learn more about CiviCRM WhatsApp Extension or request a personalized demo today!
It is at the early adopters stage. We are still learning and evolving. We are happy to share capabilities and limitations in a DEMO.
Please get in touch with us using this contact form
