Save time and resources on event management with CiviCRM: The solution every NGO needs

Today, technology exists that allows you to organize events like a professional NGO. The size of the event doesn’t matter, nor does it matter if it’s in-person, digital, or hybrid.

Events are a key element in the strategy of many nonprofits, but organizing them can become a headache if you don’t have the right tool. Organizations often end up saying no to an event simply because of the time it will take to organize and manage it.

Can you imagine automating registrations, sending reminders, issuing certificates, and managing payments all from one place?

This is possible with CiviCRM. If you have CiviCRM and don’t know how to use it, we’ll show you how to get the most out of it. If you don’t, keep reading and try Civi-Go, our ready-to-use cloud-based system, and manage your next event with us.

In this article, we’ll tell you how its event management module works and why so many third-sector organizations are using it successfully.

What does the events feature in CiviCRM allow you to do?

CiviCRM includes an event management module that allows you to:

✅ Create event pages with customized registration forms.
✅ Set up different ticket types (free, paid, discounted).
✅ Integrate with payment gateways for online payments.
✅ Control capacity and manage waitlists.
✅ Automated sending of confirmations, reminders, and post-event surveys.
✅ Generate attendance or participation certificates.

Why is it key for NGOs?

If you organize any type of activity or event and:

• You waste time manually managing registrations.

• You want to professionalize your communication with attendees.

• You need to measure the impact of your training or advocacy initiatives.

👉 Then this CiviCRM feature is for you. At Ixiam, we have already implemented this solution in numerous nonprofit organizations looking to:

• Increase attendance at their events.

• Reduce the manual work associated with registrations and communications.

• Obtain clear data on participation and impact.

CiviCRM has allowed them to transform event management from stressful to strategic.

Professionals who use CiviCRMor event management say things like:

“We went from managing registrations in Excel and WhatsApp to having everything automated, including payments. It has changed our organizational lives.”

Steps to manage your events with CiviCRM

1️⃣ Create your event from the administration panel: define the title, date, type, capacity, etc.
2️⃣ Design your registration form: with custom fields and conditional logic if needed.
3️⃣ Configure prices and payment gateways: you can include discounts, scholarships, or promotional codes.
4️⃣ Activate automatic communications: confirmations, reminders, and post-event follow-up.
5️⃣ Measure the results: access attendance reports, email open rates, and more.

All from the same platform, without depending on external tools.

⚠ Common Mistakes (and How to Avoid Them)

❌ Not collecting the information you really need
🔹 Solution: Design your forms with clear logic and only make sure they’re mandatory. Run some tests and share with other team members.

❌ Forgetting about pre- and post-event communication
🔹 Solution: Activate automated emails in CiviCRM, including satisfaction surveys. The latter is a great incentive for you to share with the team the significant impact of your work by strengthening relationships with the community that supports your organization.

❌ Use separate tools for payments, registrations, and certificates
🔹 Solution: CiviCRM lets you manage everything from a single, secure, and customizable platform. We help you integrate WhatsApp into your CiviCRM, as well as the payment gateway. Once information is removed, it becomes invisible on your donor’s profile; integrate it whenever possible.

❓Frequently Asked Questions

🔹 Can I manage online and in-person events?
Yes, you can specify the event format and adapt the forms as needed.

🔹 Is it possible to restrict access to certain audiences?
Yes. You can set up closed, invitation-only, or eligibility-based events.

🔹 Are payments made from the same page?
Yes. CiviCRM allows you to integrate Stripe, PayPal, or Redsys for direct and secure payments.

🔹 Can certificates be issued automatically?
Yes. Many of our clients do this using compatible extensions or integrations.

At Ixiam, we help you make it a reality.

We are experts in CiviCRM and creators of Civi-Go, the cloud-based solution for NGOs. If you want to organize your events more efficiently and with less stress, we are ready to help you.

📩 Request a free demo in the following form.
🌐 More about us: www.ixiam.com